Frankhood Lorem ipsum dolor sit amet, consectetur adipisicing elit. Frankhood Lorem ipsum dolor sit amet, consectetur adipisicing elit. Ai and Machine Learning Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Cloud Service Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Digital Marketing Solutions Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Mobile Development Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Project and Product Management Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Quality Assurance Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Strategic Consulting Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Web Development Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Approach Identify Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Approach Improve Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Approach Support Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Approach Tailor Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Approach Understand Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Planet Dotted Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Planet Striped Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Planet Solid Icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Bullet Quote Pink icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Bullet Quote Green icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Bullet Quote Blue icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Bullet Quote Purple icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Bullet Quote Yellow icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Finance icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Retail icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Industry icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Health Care icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Marketing icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Ai Deep Learning icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Ai Computer Vision icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Ai Nlp icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Ai Predictive icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Ai Data Visualization icon Lorem ipsum dolor sit amet, consectetur adipisicing elit. Ai Decision Support System icon Lorem ipsum dolor sit amet, consectetur adipisicing elit.

JUVENTUS - Membership Events_

Brand Loyalty Champions

JUVENTUS - Membership Events
Customer

The ambitious challenge for each solid brand is to combine the bond with its target clients and to integrate them as loyal members. These goals become a strong asset if we’re talking about one of the most popular, supported, and winning clubs worldwide: Juventus Turin.

When the sense of belonging to your colors is able to reach millions of people from any Continent, it means for a huge Organisation like Juventus, to develop a clever brand strategy with the aim to interact with its fanbase and to generate the enthusiastic output to have their fans to be the 12th man on the field.

Juventus for these reasons has launched a new section on its official website, totally committed to its supporters, choosing the Bitmama Agency from Reply Group and Frankhood as their partners to develop the ‘Member Events’ platform inside juventus.com (memberevents.juventus.com).

Thanks to this new platform, all the Juventus Members can discover and actively attend all the events reserved to them, through a very user-friendly booking system. 

Some of these exclusive initiatives can literally make dreams come true for the most grow-fonding fans; something such as Vip Hospitality, Bimbi in Campo, Invito all ’Allianz Stadium, Un Giorno con la Squadra.

Just guess how amazing it would be to spend a journey with your idols, your kids surrounded by their Soccer Champions, and getting identified by them as one of them; absolutely thrilling.

In regards to the technical development of the platform, the project scope was to create a section able to manage and to automate each use case. A great challenge on the backend side was interacting and interfacing with all the services of the Juventus world for the management of the Membership Card, the caring account, and so on. Also noteworthy is the functionality that allows you to create custom forms for each event directly from a configurator so that the fields of each application can be customized according to the nature of the event. The development team was therefore engaged in the search for the best performing solutions, to deliver an impeccable product capable of giving the Juventus Community an innovative System of Interaction with their beloved Team.